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David has been writing and publishing since 2006.  

Issue 376 – 05/08/2020

May 8, 2020 | Fifteen on Friday

This week’s highlights: Predictable Disasters, Oil Meltdown, and Death of J. Crew

Issue 376

by David Wells – Nashville TN

Friday at Last –

It’s been a doozy of a week here in Nashville.  A freak thunderstorm called a Derecho last Sunday afternoon (see First A ‘Derecho,’ Then A ‘Wake Low’) knocked power out for almost 140,000 Nashvillians, myself included.  Between the Tornado, COVID-19 and this – I think you can officially say that Middle TN has had enough of 2020. 

If you haven’t seen this video – “The Great Realization – A bed time story of how it started, and why hindsight’s 2020.”  It’s a great reflection on this period of time, and an optimistic take on how the world could change after it all comes to an end. 

Content I wrote this week –
  • 10 Best Books to Build The Family Investment Office  As the family investment office – i.e. the investing wing of the family office, is built out we wanted to highlight a few books that are excellent guides from other world class investment programs.

All the best,



Food for Thought


  1. II – Inside the Biggest Oil Meltdown in History  On April 20, chaos reigned in oil markets. Here’s what happened.
  2. NYT – How My Boss Monitors Me While I Work From Home  As we shelter in place in the pandemic, more employers are using software to track our work — and us.
  3. Upslope Capital – Core Investment Tenets – 1 investors attempt to distill down everything he has learned about investing.
  4. NYT – The Future of Travel  How the industry will change after the pandemic.
  5. Divinations – Inside the Clubhouse  The surprisingly compelling audio app that has consumed my life


  1. WashPo – J. Crew taught men how to dress. Its bankruptcy leaves them on their own.
  2. PopSci – How Many Hours of Sleep Do You Actually Need?  It depends on how well you want your brain to work.
  3. Wired – The Stockbrokers Of Magic: The Gathering Play for Keeps  The market for the popular strategy game’s cards has started to resemble Wall Street, complete with speculation, arbitrage, and yes, insider trading.
  4. Deadline – ‘Trolls World Tour’: Universal PVOD Experiment Racks Up Near Estimated $100M To Date
  5. NYT – For Joanna Gaines, Home Is the Heart of a Food and Design Empire  She and her husband, Chip, the co-stars of “Fixer Upper,” have married Texas tradition with modern taste to create a wildly popular brand


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